Top 5 Virtual Fitness Programs in the Netherlands Q3 2023

During the third quarter of 2023, the top 5 virtual fitness programs in the Netherlands showcased varied performance trends across downloads, revenue, and active users. Here’s a detailed look at each app’s metrics, based on data from Sensor Tower.

Strava: Run, Bike, Hike saw significant fluctuations in its weekly revenue, peaking at around $185K in mid-July and maintaining figures above $60K towards the end of September. Weekly downloads remained relatively stable, hovering between 7K to 8.5K, while active users showed a consistent presence, with numbers ranging from 214K to 238K throughout the quarter.

For komoot - hike, bike & run, weekly revenue reached its highest at approximately $61K in early August, but saw a decline to around $19K by the end of September. Downloads peaked at 18K in early August but dropped to around 10K by the end of the quarter. Active users remained fairly steady, fluctuating between 125K and 143K.

Fitbit: Health & Fitness experienced a steady weekly revenue trend, starting at approximately $33K and closing the quarter at around $26K. Downloads were modest, ranging between 1.5K and 2.5K. Active users were consistent, with numbers generally between 65K and 72K.

Zwift: Ride and Run maintained a stable weekly revenue, fluctuating around $12K to $13K throughout the quarter. Downloads showed a gradual increase, peaking at 568 in mid-September. Active users also saw a steady rise, starting from around 2.5K and reaching over 3.3K by the end of September.

Lastly, AllTrails: Hike, Bike & Run had a varied performance with weekly revenue peaking at $17.8K in late July but declining to around $8K by the end of September. Downloads saw a high of 18K in mid-July but dropped significantly to around 3.5K by the end of the quarter. Active users peaked at over 41K in mid-July, with a notable decline to approximately 18K by the end of September.

For more detailed insights and comprehensive data, visit Sensor Tower.